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This web site hookedontackle.co.uk had the following on the site, "Welcome to our new on-line fishing products shop." Our analyzers noticed that the webpage said " We will be adding more products over the next few months so if you cant find what you want contact us." The Website also said " And well be happy to give you a quote. All products carry a manufacturers guarantee and include postage and packing to a UK mainland address. If you would like delivery to a non-UK address contact us. Our range includes some of the top names in angling so buy with confindence. See our Coarse Fishery Lakes pages." The website's header had fishing tackle on-line shop as the most important optimized keyword. It is followed by coarse fishing tackle for sale, rods for sale, and monofiliment line which isn't as ranked as highly as fishing tackle on-line shop. The next words hookedontackle.co.uk used was hooks. reels was included but will not be viewed by search parsers.